As I stood inside the Carousel Club at Gulfstream Park in late January last year, it dawned on me: The Pegasus World Cup had arrived – not just as a major racing event but as an entertainment experience.

At the center of it all was the sound of music, which has become the big selling point of the event that will be headlined this year by renowned DJ Calvin Harris.

Many Thoroughbred industry participants, busy with day-to-day tasks, don’t think about the sports challenges such as equine safety and finding an economic model that works.